Seth Godin’s quote hits the nail on the head! People come up with amazing new business ideas every day. Whether it’s an app that reminds you to drink water or a delivery service for boerewors rolls, the ideas are there. But the problem? Execution, my friend. That’s where the magic has to happen.

Thinking is easy. You sit with a cup of coffee and a notebook, and boom! A million-rand idea. But how do you get that idea off paper and into the real world? That’s where the sweat and tears come in. And let’s be honest, few people have the stamina to do it. It takes guts to stand up and take that first step.

Entrepreneurship is not for the faint-hearted. It’s like a rollercoaster – you go from “I’m going to make a million rand!” to “What have I done?” within 24 hours. But if you never take the first step, you’ll never know if your idea is the next big thing.

Seth Godin’s book All Marketers are Liars is a must-read for any entrepreneur. He understands that success isn’t just about ideas, but about action. So, the next time you come up with a “brilliant” idea, ask yourself: Do I have the willpower to execute it? Because that’s where the real work begins.

Don’t just dream. Do!